Reebok Releases Their Second Sneaker Made With Liquid Factory Technology
Reebok has released a second iteration of their sneakers constructed with Liquid Factory technology, a manufacturing technique that uses a digital process with software, robotics and materials, and most notably, a proprietary liquid material created for Reebok by the German chemical company, BASF.
“From the ingenuity of the Reebok Future lab comes Reebok Liquid Factory, an innovative digital process using state-of-the-art robotics and liquid materials. This limited-edition Reebok Floatride experiments with two new “liquid” elements: the liquid lace system, a stretch-to-fit web to replace shoelaces, and a lightweight liquid grip outsole to provide increased traction. The result is an innovative new shoe that looks and feels like nothing else.” – Reebok
I must admit, their first release – while showing a lot of potential – for me looked like it needed a little more refinement before it would truly benefit from the proprietary liquid construction technique. The Liquid Floatride Run however, looks like a pretty big step in the right direction. The tech looks a lot more palatable within the design, the “liquid lace” makes sense, and the “liquid grip” would be interesting to test out.
You can see more of Reebok’s latest Liquid Floatride Run, below.
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